Our story
The heart behind the hive.
A family brand built on good vibes, happy hearts, and the gentle reminder not to take life too seriously.
Our mission
Bee Cheever is all about spreading good vibes, happy hearts, and little reminders to be the best version of yourself without taking life too seriously. Every sweatshirt is designed to bring comfort, confidence, and a little extra sunshine wherever your day takes you.
How it started
From a creative dream to a family effort.
Bee Cheever was created from a love of family, creativity, and spreading good vibes into the world. The Cheever family name became the foundation for a brand focused on positivity, encouragement, and joy.
What started as a creative dream quickly became a family effort, with each bee design representing uplifting affirmations and reminders to not take life too seriously. From cozy sweatshirts to cheerful apparel, Bee Cheever hopes to inspire people to stay kind, be joyful, and carry a little sunshine with them wherever they go.
The Queen Bee
Bee Cheever was inspired by Jackie’s mother — the queen bee behind the heart of the brand. We built it to honor her entrepreneurial spirit, her strength, and her gift for bringing warmth and light to everyone around her.
Her spirit is stitched into every design.
Meet the hive.
Small bees, big hearts, all a little kind.
- Meet Honey
Honey
The Grounder
Steady, comforting, the patient one. Reminds you to bee patient with yourself.
- Meet Goldie
Goldie
The Encourager
Bright, brave, full of warmth. The one cheering you on when the morning is hard.
- Meet Nectar
Nectar
The Quiet Cool
Calm, observant, effortless. Reminds you that quiet confidence carries the day.
- Meet Paulie
Paulie
The Believer
Optimistic, sharp, encouraging. The voice that says, you have got this.
- Meet Queen Bee
Queen Bee
The Heart
The spiritual heart of the hive. Made in honor of Jackie’s mother.
Not sure where to start?